What is A/B Testing in Digital Marketing and How Does it Work?
A/B/ testing is the process of comparing two versions of a web page, email, or other marketing asset with just…
Conversion in e-Commerce business
Checkout conversion is undeniably the most critical metric in any ecommerce business. If your shoppers don’t complete their purchases, none…
10 e-Commerce trend in 2019
1. Activist Consumers: the rise of ethical eCommerce 2.The End of Free Returns? 3. Sales Taxes: The Tax-Free Party is Over for…